China has the most special situation that the government has big power to decide which content to deliver to the audience. This makes the liberate western company very uncomfortable, especially google, which finally quit from China in 2010 with a big bang. Although Microsoft shows much more patient on the same issue, it doesn’t win the Chinese heart, either. However, Apple smashes in China without putting much effort.
Friday, July 29, 2011
Wednesday, July 27, 2011
Mobile Ads for Local Business
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| local business & mobile ads |
Smartphone (like iPhone & Android phones) are hugely popular all over the world. The tech news giant such as techcrunch.com, BGR reports various news versions of iPhone 5, Samsung Galaxy and Amazon tablet everyday to catch people’s eyes before their competitors even all are based on speculation. Well, it can be also deduced by the revenue report revealed by Apple.inc. The Q2 revenue in 2011 shows iPhone 4 contributes most compared with iMAC and iPad. A new survey conducted by Comscore.com is a solid proof, too. It reveals some interesting facts:
1. Compared with PC, mobile use grows rapidly.
2. Mobile usage mainly come from smart phones(iPhone, Android, Blackberry).
3. Engagement increasing as mobile social usage become a daily activity.
Monday, July 25, 2011
Top 10 iPhone Apps You Can’t Miss
Apple announced that its have reached 15 billion app downloads with 425,000 applications available at its app store. It’s huge. To help iPhone newbies not get lost, here are the top 10 apps for iPhone 4 that you can’t miss.
1. Angry Birds
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| Angry Birds |
Angry Birds doesn’t need to introduce as it’s well-known as the most popular iPhone /iPad games ever. It’s easy to learn how to play. And the operation is simple. With witty touches throughout, your goal is to break down the barricades that protect green pigs no matter how the birds are angry. Its population also leads another phenomenon: iPhone case with angry birds are widely welcome.
2. FaceBook
Facebook is a triumph. You can’t miss the facebook mobile version if you don’t want to miss the latest news of your friends. And honestly to say, the iPhone Facebook app is uniquely suited to the smartphone with grid-based home screens and a secondary page where you can store your favorite shortcuts.
Friday, July 22, 2011
TOP 5 Up-coming Release Phone/Tablet Anticpation: iPhone 5, Samsung Nexus Prime
Apple’s third quarterly revenue report shows huge increasing sales on iPad and iPhone. All competitors can’t wait to launch new flagship products to defend. Even Amazon joins the team and claims to produce tablets to compete with the surging iPad 2. Apart from the tablet wave, technology giants also realize the big potential in Asian Pacific, especially China. What will be released to meet the demand?
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| The next iPhone 5? |
Wednesday, July 20, 2011
Google+ China is Hard to Survive, Banned in 1 Day
Google+ is definitely a big shot to the social network giants facebook and twitter. In only 2 weeks, 10 million people joined and 1 billion messages are shared. As a mature and successful multinational Internet company, Google offers searching service for lots of countries and companies. The apps google launches like docs, readers are popular among online businessmen. Its influence is ignorable. However, Google announced to leave China due to the difficulty to adjust the local culture. You know China means, the most developing economic and most people online. This time, Google+ also released a Chinese version. But it only exist for 1 day, and can’t be accessed as it is banned by the government .
Monday, July 18, 2011
Creative Promotion Ways for iPad
I just watched a video titled “Will It Blend? - iPad”. I was scared to see a man who wears a doctor’s uniform turning an iPad into piece in 1 minute. In the short video, he first smashed the iPad several times on the base of a blender, then folded it into the blender and blend it into piece. And the viewers are huge: 11,808,532. For the first sight, I think it’s weirdly funny. But when I dig in it, I felt it is somebody’s tactics to promote its blender. After put the channel name on the address, it comes out a blender online store with a banner with the video owner there. Well, this video is amazing, how we can use it to our iPad 2 cases promotion?
Thursday, July 14, 2011
Trend on Tablet: iPad vs Blackberry Playbook
I have already written several articles about RIM, honestly to say, I’m more interested in RIM than Apple. To me, I can learn more through penetrating the raise and fall of this smartphone giant. I luckily read a article from BRG, which deeply digged the causes which made RIM fall to this situation from a mouse of former executive of RIM. In that article it questions the creatively and marketing sense of Mike Lazaridis, who is one of the co-CEOs. It also points Mike spends too much energy on details and cares nothing about the real demand, which all together made Blackberry lose the throne to iPhone and Android. Whatever, RIM releases Blackberry Playbook, whether it means RIM picks up the pieces self-esteem and is ready for a new tablet battle. However, it is surely a tuff battle.
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