Monday, June 27, 2011

Daily Deals-New Weapon For Consumer Retailers


Well, in these days,if you din’t shop online shop, dude, you are out.
As comscore.com shows, people spend more and more time online since 1996.  Not only people from USA likes surfing online, people on the other side of Pacific also have a passion with the internet.

Where there are a lot of people, there is a market. Like Amazon.com, ebay.com, there are almost dealers selling online.  And it seems people prefer to shopping online now for there are much wider selections with more reasonable price there.  Even, you can’t touch the item directly, but you can decide whether to buy following the reviews other customers left. At the same time, convenient, low cost and easily control, owning an online shop is a better choice for retailers. More and more people join the game. Big bang.

However, as more and more people join the market, retailers found that it’s harder and harder to do business. Customers are not so generous any more. They become picky and think more before ordering. They compared the price, judge the details, and want more with the same cost. It’s hard to keep them faithful. Well, maybe we can do something to change it.

And there is a weapon, Daily Deals. It’s not strange to people who like shopping online. It’s definitely a weapon for retailers to attract customers to come back every day. Daily Deals, as the name states, the store selects several products at very low price for sale for only one day. When the day ends, the deal closes. The low price is very attractive. AS a survey by comscore.com, people like low price, especially free shipping. As we know, China wholesale company like wsdeal.com and Canada-based meritline.com all loads Daily deals. And sw-box.com can’t wait to try it, too. As a leading iPhone 4 cases online store, this deal can easily draw people’s attention and make people order instantly.

People like daily deals not only because of the lower price, but also it offers a place that people can focus on. It is deduced from a simple vision example.  You don’t know where look if the paper is all white. But if there is a black circle on it, people will notice that soon. And daily deals is the black circle, they are something people can see at the first sight.
Daily deals is a must also because it’s an attitude of the owner. They don’t want to lose their customers, so they cut their benefit to their customers. For a new customer, it’s something shows the owner put their heart on the marketing. I will get out if there is no deal at a big shop, don’t you.



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